fashion insider:
HOW TO CARE FOR YOUR BLACK JEANS

black jeans

KEEPING BLACK JEANS BLACK IS NO EASY TASK fading is an inevitable reality. But there are a few things you could do to keep it the fading-to-grey to a minimum. So we consulted one of our favourite denim dealers, Madewell, for their tips on maintaining that deep, just-bought-’em black. Here’s their insider info: Overall, the […]

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friday fave:
the little black jean campaign

Screen shot 2014-08-27 at 12.11.56 PM

WE’RE TOTALLY LOVING ‘THE LITTLE BLACK JEAN’ CAMPAIGN BY JBRAND DENIM just like the classic Little Black Dress, the Little Black Jean is a modern must-have essential for your wardrobe. The JBrand campaign {above} was shot in New York starring David Jones ambassador Montana Cox. The Little Black Jean campaign is all about encouraging timeless style and effortless cool through […]

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