THE GORGEOUS JESINTA CAMPBELL IS THE FACE OF
OLAY’S TOTAL EFFECTS
here’s a little behind-the-scenes sneak peek of her first campaign
The glowing Jesinta chats about her new role with Olay while shooting the campaign, which centres on her busy, multifaceted life. “Skin is so important in my line of work. Quite often I appear on set with no makeup and freshly washed hair and it’s the first thing people see when they meet me. So it’s really important that I feel confident and comfortable in my own skin.” Jesinta says, “Great skin to me, really, in one word, is confidence. I feel like I radiate from the inside out when I have good skin.“
“I was so excited when I got approached by Olay. I did squeal when I got the phone call I think,“ she laughs. “Before I actually signed on with Olay I made sure that I tested more of the products. I loved it, the Total Effects range. Since using it I find that it’s brighter and there’s definitely more hydration in my skin.”
Olay Total Effects is formulated with a complex of vitamins that helps revive skin to bring back its radiance, while also fighting the 7 signs of ageing to keep skin looking young over time: fine lines, dullness, dryness, enlarged pores, uneven tone, age spots and uneven texture. The result is refreshed and revived skin.
The new campaign starring Jesinta starts from 4th July across TV, digital, social and in-store. Olay Total Effects range is available at major grocery stores and pharmacies nationwide.